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Made in Maranello:
The factory tour
You’re the VIP, crossing the Ferrari gates in Maranello and into a tour of the historic Ferrari factory, a privilege previously only enjoyed by Ferrari owners. Now you can finally see exactly how a Ferrari is born. Take a seat and ride through the intricate steps and high level craftsmanship that goes into making one of the world’s most prestigious cars, the Ferrari GT. Follow the entire process from the early design stages to the machining of engine parts, painting, final hand assembly and testing on Ferrari’s Fiorano Circuit.
The Racing Legends:
A journey through history
The journey begins in the 1950’s at the first grueling Italian road rallies, to the Scuderia team’s most recent world championships. Surrounded by the sights and sounds, the multi-media ride will shoot you right into the heat of the action. You’ll witness Ferrari’s legendary racing moments, from the ‘Thousand Miles’ of Mille Miglia to Ascari and Nurburgring, Le Mans, The Sharknose, the 1-2-3 finish at Daytona, the period of Lauda, Scheckter, Villeneuve and the Schumacher era. Even the most knowledgeable race fans will see Ferrari’s history in a new light. It’s one thing to know the stories of the legend. It’s another thing to step back in time and live it.
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Galleria Ferrari :
The art of Ferrari
Get up close and personal with the ultimate display of Ferrari cars, hailing from Maranello and top collectors from around the world. Wander from 1947 to the present, and immerse yourself in the passion of the race. You can even meet the visionaries, drivers, engineers and artists themselves, as they reveal their side of the Ferrari story, with all the triumphs and tears. It’s an audio-visual dialogue between modern design, interactive technology and history. For some, it’s art. For others, it’s history. For others still, it’s a chance to understand a love story that started with Enzo Ferrari and endures today.
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Cinema Maranello
For the love of the race
Long before the Ferrari factory was built and well before Formula 1™, there was a young man named Enzo who loved ‘the race’. When you enter this grand old Italian theatre you’ll step back into the 1920s to experience the glamour and brute strength of the old Italian road race in ‘Coppa di Sicilia’, a film produced exclusively for Cinema Maranello. Breathe in the fresh mountain air, hear the gears grind and the gravel scatter as the classic racecars and their drivers face their own fear. The racing love affair began on these rocky roads and hairpin turns amid open throttle speed and rugged natural splendor. It began in Enzo’s determined young heart, chasing a dream – to be the fastest.
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Paddock
Inside the exclusive racing world
It’s race day, and you have the exclusive Paddock passes to go behind the scenes of a Grand Prix. From the Ferrari team technical trailers to the motor home, when you step into the Paddock you’ll feel like you’re really there. Explore the garage where you can find the real F1™ cars, or get involved in the action and visit the pit stop to see how fast you can change a tyre with the real Ferrari gear. Listen in on the strategy debate and see how the race is managed. Take in the buzz and excitement of the entire scene, all with the ebb and flow of the F1™ engines roaring around the track, not too far away.
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The Pit Wall
How’s your race strategy?
You call the shots as the Scuderia Ferrari team prepares for the upcoming race. In a live, informative and interactive theatre experience, you get to test your strategic racing skills. A Ferrari host introduces you to the team and helps guide you along the way. As you study the track and conditions, evaluate your car and driver, you’ll face a variety of situations which only your Scuderia Ferrari knowledge will help you tackle. See if you have the strategic Grand Prix mind to handle tight calls and the unexpected. You’ll be on the edge of your seat, as your team races towards an electrifying finish. |
Driving with the Champion
The test driver's dream
Have you ever dreamed of sitting shotgun with a racing champion? In this motion based simulator, a young engineer gets to do just that and you’ll be right there with him in this cinematic simulation. Step from the GT to the F1™, lean into the corners on the Fiorano track and the streets around Maranello. It isn’t every day you get to drive with one of the legends.
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